Regardless of one’s field of endeavor, doing business in the information age is like drinking from a firehose. With so much data at one’s disposal, the same old Web site, brochure, chart, or Power Point presentation just isn’t going to do the trick. Simply presenting an idea is no longer enough. Visually engaging the cilent has become a critical necessity.
Andrew Wallerstein is a new media consultant, information designer, and one of the original Web designers in the United States. His work has been featured in periodicals from Macworld to the Wall Street Journal, and he lives in New York City, specializing in corporate and institutional information systems and design projects, creating award-winning print and Web designs, and lecturing on information graphics.